Investment Case

Sanne partners with top tier alternative asset managers, financial institutions and global corporates who require a high-touch professional service due to the bespoke nature of their investment products and activities. These products and activities have become increasingly complex and cross-jurisdictional requiring co-ordinated support across a global platform supported by industry experts in private equity, private debt, capital markets, real assets, hedge and corporate.

Sanne executes this strategy by offering “local excellence on a global platform”. We have built a platform spanning 20 locations with over 1,800 employees that are preeminent in our core markets and are relied upon by over 1,950 clients with AuA totalling in excess of £250 billion. Clients choose Sanne not only because of its depth of resource, but also because of our client-centric approach which focuses relentlessly on delivering quality support.

This client-centric approach is predicated on a professional services philosophy and is backed-up by the assurance of our listing on the London Stock Exchange which provides a credible governance framework for a business with over £250 billion in assets under administration. Listing also means that SANNE can take a long-term approach with clients requiring stability of service over 10-year plus cycles in an industry where the competitive landscape is dominated by short-term propositions.

Structural market growth

Sanne’s continued growth has stemmed from the combined effects of investor demand for alternative investment strategies, ever increasing regulatory complexity and the rise in outsourcing by asset managers increasing the size of our addressable markets. The trend towards outsourcing is a result of increasing sophistication among clients in relation to outsourcing together with a desire to rationalise supply chains. In this environment, we believe that Sanne is uniquely placed to meet growing industry needs and is determined to develop a sustainable product that helps facilitate global investment in a responsible manner.

The Group’s growth strategy is focused on a series of core initiatives:

1. Drive differentiated, best-in-class client offering across high touch and technology enabled services
   This involves investing in the best people and training programmes, developing efficient and best in class processes; investing in new technology-led services and propositions; rolling out new capabilities relevant to specific product groups and adding new services that are relevant to our client base.
2. Increase our share of wallet within existing asset manager client groups as well as targeting new ones
   This involves cross-selling more services to each fund manager; capturing new fund launches by existing clients; servicing larger client groups across all their alternative investment product strategies and all their operating jurisdictions; displacing competitors as clients seek to rationalise their supply chain; and targeting new asset manager clients into the platform either through competitive process or encouraging first time outsourcing.
3. Roll out our services and product offerings at scale across the entire global footprint
   This involves ensuring that we offer all product verticals in every location they are relevant to at the same high standards and scale.
4. Add new geographical markets to the Group’s footprint in line with client requirements
   This involves opening offices across new locations to access new markets and clients or support existing clients.
5. Invest in resilient and scalable operating platforms and technology to support our client service offering
   This involves continuing to build robust capability across Group Service areas such as risk, compliance, human resources and finance as well as investing in technology and systems to improve efficiency and capability and develop processes to ensure scalability and effectiveness.

Sanne has a proven track record of finding, acquiring and integrating specialist firms in the administration sector which have enhanced the value proposition of the Group and our services. This activity is essentially relationship driven and uses Sanne’s capital resources to fund acquisitions, strategic investments and partnerships to augment or accelerate growth across one or more organic growth initiatives. These transactions are always undertaken in a responsible manner after careful due diligence to ensure a shared vision and minimise any risks to the Group. Sanne does not specifically target inorganic growth for its own sake.